Ikea's Leontyne Green Sykes
Ikea's Leontyne Green Sykes explains how PR became the driver for the retailer's most creative campaigns.
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P&G's Marc Pritchard
The man with the world's biggest comms budget talks PR, creativity and purpose with the Holmes Report.
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David Cumberbatch
David Cumberbatch is chief marketing officer at ACT, the non-profit education organization that is set to launch an ambitious rebranding effort.
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Coca-Cola's Javier Sanchez Lamelas
Sanchez sat down with the Holmes Report to discuss how crisis has helped shape Coca-Cola’s marketing mentality in Latin America.
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Nicolas Maurer
Fresh from a lucrative partnership with Rihanna, the Nivea CMO explains why brands need to loosen up to engage today's consumers.
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Four Seasons' Elizabeth Pizzinato
Four Seasons SVP of marketing and communications Elizabeth Pizzinato discussed the brand's $18m website relaunch with the Holmes Report.
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Tourism Mexico's Gerardo Llanes
Gerardo Llanes is the man charged with luring visitors back to Mexico.
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Alcatel-Lucent's Stephen Carter
It has been two years since Stephen Carter left the UK Government, following a turbulent period that included a stint as Gordon Brown’s strategy chief
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Lenovo's David Roman
One year ago, Lenovo pulled off something of a coup when it hired David Roman to become its chief marketing officer.
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Steve Walker
Sony Ericsson's new marketing chief explains why the traditional importance of the big product launch is being eroded.
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Brian Perkins
Public relations is set to play a greater role in the marketing mix, according to industry leaders at the Cannes Lions Advertising Festival, despite i
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