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In this episode, Aarti Shah and the W2O Group's Aaron Strout reflect on key takeaways from #PRovoke19, which took place in Washington, DC from October 21 to 23. Among the topics they discuss: how empathetic brands allow employees to be themselves at work, the urgency for the PR industry to speak the language of business, and how Generation Z will accelerate change in unprecedented ways. To read more about the sessions and takeaways from #PRovoke19, full coverage from the event can be found here.

This episode is brought to you by the W2O Group and its What2Know podcast
 
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